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Greater Focused Traffic to Luxury Online Retailer Leads to Significant
Increase in Sales
SANTA BARBARA, California, December 13 /PRNewswire/ -- Celebros Inc., the
leading international provider of search, navigation and analytics solutions
for e-commerce announced today that its long-time customer, http://www.Forzieri.com,
the international online store selling luxury and designer fashion
accessories, has seen significant traffic and sales increases as a result of
Celebros new Qwiser(TM) Traffic Builder component.
Traffic Builder was developed to increase focused online traffic and
deliver shoppers. E-commerce research shows that most online shoppers begin
their shopping trip at external search engines such as Google or Yahoo! -
which return thousands of results per search. But, since most shoppers rarely
get past one or two pages of results, it is paramount for online stores to
rank highly on search engine results pages.
Qwiser Traffic Builder achieves high rankings by leveraging the
Qwiser(TM) Salesperson and Qwiser(TM) Analytics solutions already running in
the store. With information gathered from the data and profiles produced by
these components, Traffic Builder creates and embeds customized content on
previously invisible web pages so that they attract attention from, and gain
high ranking in, external search engines. It thus ensures that these online
stores appear on the first and second pages of results.
CEO Andrea Forzieri describes Traffic Builder as "...one of the most
important things Forzieri.com did this year to attract traffic and raise
revenues. The amount of traffic the solution directs to our store is steadily
increasing, growing into the thousands and making a dramatic difference. We
believe traffic will continue to grow and we expect to really reap the
benefits during this holiday season."
Michael Crandell, CEO of Celebros USA, stated that "Celebros main goal
is to increase shop revenues. Traffic Builder succeeds in delivering shoppers
who make purchases because it mirrors customer on-site search behavior in the
way a site appears to the external search engines - a single click brings
shoppers to the right item."
About Celebros
Celebros (http://www.celebros.com) is a fast-growing provider of advanced
search, navigation and merchandising solutions for online stores and
e-commerce sites, headquartered in California.
About Forzieri
Forzieri.com, the Internet retail division of Firenze Seta s.r.l., an
Italy-based company located in Florence, is online since 1999, offering
premium Italian designer accessories at affordable prices.
For more information:
Kim Presser
Sales Manager
Celebros Inc.
kpresser@celebros.com
T: +1-(954)-727-5114
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