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Old Bay(R) Casts Net for Annual Peel & Eat Shrimp Classic
HUNT VALLEY, Md., Jan. 24 /PRNewswire/ -- Is your passion for seafood
deeper than the ocean itself? Enter the fifth annual Old Bay Peel & Eat
Shrimp Classic, and you could win $10,000! Old Bay Seasoning is once again
casting its net in search of Americas biggest seafood lovers and Old Bay
fans. Share your personal story, and you may get to prove your passion by
facing off against some of Americas biggest seafood lovers in a peel and eat
shrimp competition. Entering is easy, and candidates may be self-nominated or
nominated by someone else. Hurry - the entry deadline is March 10.
Simply:
1. Describe in about 100 words the depths of your passion for seafood and
Old Bay - creativity counts! Think: poems or songs, or make your best
case by begging and pleading
2. Include a favorite usage tip or recipe for the seasoning
3. Tell us why you would be an ideal candidate to compete in the peel &
eat contest, and submit your entry at http://www.old-bay.com , or call
1-800-MEAL TIP for an official entry form.
A panel of independent judges will select 25 semi-finalists. Descriptions
will be evaluated based on the following criteria: overall creativity of
description (35%), persuasiveness (35%), and originality of Old Bay usage
(30%). Each semi-finalist will win a trip to compete in one of five regional
Old Bay Peel & Eat Shrimp contests, based on geographic proximity: Southeast,
Southwest, Midwest, Northwest, and Northeast.
The winner of each regional semi-final will receive a $500 cash prize.
Additionally, all semi-final winners and first runners-up will win a trip to
Baltimore, to compete in the national final - the Old Bay Peel & Eat Shrimp
Classic - on Friday, September 1, 2006. The person who peels and eats the
most Old Bay-seasoned shrimp during that competition will capture the $10,000
grand prize and earn the title of Americas biggest seafood fan.
Official entry forms and contest rules are available at
http://www.old-bay.com , or by calling 1-800-MEAL-TIP (1-800-632-5847). Send
all U.S. mail entries, to be received by March 10, 2006, to: Old Bay Peel &
Eat Shrimp Classic, c/o Hunter Public Relations, 41 Madison Avenue, New York,
NY 10010.
About Old Bay
For more than 60 years, Old Bay seasoning has been the secret ingredient
for cooks from coast to coast. This blend of a dozen herbs and spices -
including bay leaf, red pepper, celery salt, mustard, and ginger - has
developed a loyal following. Old Bays bright yellow and blue tin has become
an icon, and its distinct flavor is the ultimate in seafood seasoning.
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